The greener way to heat & cool.
We needed to quickly grab people’s attention–drawing focus on an unflashy and visually simple piece of technology. The approach needed to standout and take full advantage of the large, building facade-sized canvas located in a high-traffic area in Brooklyn. So, we nestled our heat pump in a walled garden, with our green energy message.
Additional information and CTA was also placed at street level. Our “Out of Home” centric visual was woven into the digital campaign as well.
